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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Zeta Email Benchmark Report: Q1 & Q2 2024
Enhance your email marketing with Zeta's H1 2024 Benchmark Reports, offering industry-specific insights and key trends.
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2024 Holiday Shopping Trends Report
Gain insights into 2024 holiday shopping trends with Zeta's report, featuring data from over 6,000 consumers and predictive intelligence.
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Back to Basics: The Blueprint for Email Innovation
Conceptually, focusing on the basics doesn’t seem like it would be the path to innovation. But when it comes to email marketing, many brands still…
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The Forrester Wave™: Email Marketing Service Providers, Q3 2024
Zeta Named a Leader Among Email Marketing Service Providers. Download the report today and find out how Zeta can transform your marketing strategy…
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Forrester Consulting Opportunity Snapshot: A Custom Study Commissioned by Zeta Global
Marketers Must Shift Their Understanding of Customer Value to Be Forward-Looking When approaching customer lifetime value (CLV), marketers often only…
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The Best RFP for Identifying the Right ESP
RFP Template The Best RFP for Identifying the Right ESP How does the typical RFP process look in today’s landscape? Spoiler alert: not great.…
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CMO Intentions 2024: Fueling Martech Innovation Through AI
Today’s CMOs are really today's Chief Growth Officers. It falls on them to figure out how AI can boost productivity and performance. They're tasked with…
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Zeta Certified Real CDP by CDP Institute
Download the report to see how Zeta has been certified by the CDP Institute, achieving perfect scores in every CDP evaluation category.
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Forrester Consulting Opportunity Snapshot: A Study Commissioned by Zeta
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