Customer Data Platform (CDP)

Bring systems of identity, insight, and engagement together into one data-powered platform.

Woman check data on a computer
Higher ROI, Lower TCO
85%
Faster Data Onboarding & Usability
40%
increase in customer engagement
30%
savings in total cost of ownership

Marketers need CDP solutions that transcend data management

Forrester Consulting Opportunity Snapshot:
a custom study commissioned by Zeta Global

Easy activation across channels and devices

Zeta's CDP+ is built from the ground up to consolidate your AdTech and Martech needs. Its core AI engine enables marketers to reach consumers across channels with individualised, resonant messaging that inspires engagement. It includes native channels and an extensible connector framework that’s able to syndicate data and audiences to any channel or system.

More than just a customer

More than just a Customer Data Platform

If customer data is your most valuable resource, you can’t trust just anyone to help you manage it. Zeta’s focus on more than just building the best platform. We also strive to be the best partner. Every client is assigned an account team with expert resources in implementation, integration, analytics, and more at their disposal to help ensure your success.

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The Zeta Marketing Platform empowers businesses to offer highly tailored experiences driven by AI.

Zeta Marketing Platform

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