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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Artificial Intelligence, Measurement and Attribution
The State of the Media & Entertainment Industries
About This Video In recent years, we’ve seen a significant shift in how consumers access content, from traditional linear TV to streaming platforms,…
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The State of the World
About This Video In the next 25+ years, global population dynamics will undergo significant shifts, presenting new challenges and opportunities for…
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Leading with a Champion Mindset
About This Video What are the building blocks of a winning mindset? Hear how world-class athlete Brandi Chastain parlays her experiences from her…
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The Impact of AI on Humanity
About This Video Uncertain times block our view of the future—and this phenomenon has affected the rapid emergence of AI. Worries get more headlines…
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AI: An Equalizer or a Competitive Advantage?
About This Video With the rise of tools such as ChatGPT, the long-awaited promise of AI has arrived. In an age of widespread adoption, how can…
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Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumer
About This Video Marketing as we know today will be turned on its head by an explosion of new technologies, tectonic cultural shifts, and a tsunami of…
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Evangelizing Brand Purpose Through Intelligence
About This Video The idea of being a brand with a purpose is nothing novel. However, coupled with the rise of intelligence, now more than ever brands…
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Intelligence: The Technology of Our Lifetime
About This Video AI is poised to help solve the world’s most significant challenges across industries like healthcare, retail, financial services, and…
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How Polkomtel Enhanced Contact Center Efficiency to Boost Close Rate by 200%
Increasing inbound leads as well as customer satisfaction with better use of customer data.
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How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%
See how Zeta made it easier for Samsung to reach in-market customers, thereby boosting ROAS
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