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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Artificial Intelligence, Omnichannel Marketing
What to Expect at Zeta Live 2024
Join Zeta Live 2024 on September 26th to explore AI's impact on marketing, featuring 75+ speakers across Vision and Innovation tracks.
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CRM Tactics to Regain Online Travel Agency Customers
Implement effective CRM strategies to regain customers from Online Travel Agencies by understanding their preferences and offering personalized experiences.
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Using Intelligence to Drive Customer Growth in Travel and Hospitality
If you feel like everyone is on vacation right now, you might be right. Despite macroeconomic instability and other financial headwinds, the travel…
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Orchestrate Contextually Relevant Experiences
About this video The Zeta Marketing Platform’s Experience Builder is a versatile solution for orchestrating contextually relevant experiences, offering…
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Mastering Cart Abandonment: Advanced Strategies to Accelerate Conversions and Enhance Customer Experience
By Jill Redo, VP Customer Experience Strategy. One of the biggest pain points for brands across industries remains cart abandonment. Whether mid-sized…
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Zeta NEXT: The Future of AI and Its Impact on Industries
About this video In our 1:1 with Zeta series, Neej Gore, Chief Data Officer for Zeta, sits down with Zach Kass, former Head of Go-to-Market with OpenAI…
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Turning Insight into Action
As we progress through 2024, the ability to turn data into actionable insights has surfaced as a key strategy for marketers. Cookie deprecation, fierce…
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Generative AI for Marketing—Content to Customer Journeys
Predictive AI is already baked into many of your marketing tasks. But when it comes to generative AI, most of us are still dipping our toes in the…
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Zeta NEXT: The Impact of GenAI on Marketing
About this video Zeta leaders from around the organization offer their perspective on what makes generative AI an important catalyst in the…
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The Power of Zeta: More Than a Marketing Cloud
About this video Zeta leaders reveal what separates Zeta’s AI-powered marketing cloud from other marketing technology. Here at Zeta, marketing with AI…
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