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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Artificial Intelligence, Data and Identity (CDP)
From Strategy to Success: The Journey to Profitability in Retail
The retail industry is changing almost as fast as consumer behaviour—which is to say, not fast enough. From rapidly advancing technology to market…
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Customer Pulse
leverages Zeta’s insights to enrich first-party data, enabling the identification and engagement of new customers to maximise revenue opportunities…
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Data Flows
Streamline data integration with Zeta's Data Flows, a low-code solution connecting diverse sources for efficient management.
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Intender Audiences
Target audiences with precision using Zeta’s Behavioural Intender Audiences, powered by AI, Natural Language Processing, and behavioural scoring for…
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Identity Manager
Simplify customer data consolidation with Zeta's Identity Manager, creating unified, accurate customer profiles.
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Agile Intelligence
Unlock actionable insights with Zeta's Agile Intelligence, offering pre-built and vertical-specific customisable reports for swift data-driven decisions.
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In-Page Personalisation
Transform your website with Zeta's In-Page Personalisation, delivering dynamic, real-time content tailored to each visitor's behavior.
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Zeta Intelligence
Enhance your marketing with Zeta Intelligence's AI-driven tools: Opportunity Explorer, Forecasting, Generative AI, Attribution, and Reporting.
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Progress Over Perfection: Realizing Value Post-CDP Implementation
Focus on achievable use cases with Zeta’s CDP, demonstrating value early and progressively enhancing capabilities.
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Zeta Live 2024
Explore Zeta Live 2024's on-demand sessions, featuring AI-driven marketing insights from industry leaders.
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