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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Why MarTech isn’t just for Marketing
Democratising Business Value: Why MarTech isn’t just for Marketing In today’s fiercely competitive market, businesses are investing heavily in customer…
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Unlocking the True Value of Marketing Technology
: A Holistic Approach Investing in cutting-edge marketing technology is a significant step for any business looking to stay competitive in the digital…
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How Auditing Your Tech Stack Can Unlock Your Marketing Potential
By Daniel Eisenhut, Group Vice President, CRM. For marketers, efficiency and effectiveness are two sides of the same coin. It’s crucial to invest in…
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When Innovation Meets Hydration: Conversation and Cocktails featuring Johnny Drinks
About This Video All this innovation calls for a drink! Learn how the content creators behind Johnny Drinks use grit and authenticity to connect with…
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Accelerate Growth with Next-Generation Business Intelligence
About This Video The new era of business intelligence is here. The power of Snowflake’s and Zeta’s partnership enables brands to modernise their…
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Know Your Customer: How Intelligence Drives Growth in Retail
About This Video If retailers have learned anything in the past few years, it’s the importance of remaining resilient throughout economic uncertainty,…
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The Next Frontier for Data & AI
About This Video The generative AI hype has ignited a new age of questions, responsibilities, and sometimes even panic amongst businesses and consumers…
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Automating Intelligence to Drive Speed, Precision, and Scale
About This Video We may have data for days, but it’s only as valuable as the actionable information it affords us. It’s time to start demanding more…
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Beyond the Game: The Future of the Sports Business
About This Video The pace of change in sports is almost as fast as Usain Bolt. With sweeping new platforms, products, and technologies that are…
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LIVE: Risk Reversal “MRKT Call” Podcast Recording
About This Video MRKT Call is a daily video series with CNBC Fast Money’s Guy Adami and Dan Nathan. They’re offering their sound takes on the biggest…
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