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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Email Marketing (ESP), Programmatic (DSP)
Pep Boys Chooses Zeta’s Integrated ESP and CDP to Solve CRM Challenges
Pep Boys is an iconic auto service brand in the United States and a leader in the auto parts and service industry. With a strong presence across the…
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How Personalised Email Marketing Based on Site Behaviour Transforms the Travel Experience
By Kara Trivunovic, SVP, CX Studio. In the travel and hospitality industry, personalised email marketing has become a powerful tool for engaging…
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Marketing Automation Beyond Email
Zeta's Marketing Platform allows you to design, orchestrate, and send personalised communications across SMS, push notifications, web personalisation,…
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AI and Premium Content: Navigating Disruption and Opportunity
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Everything is Media: Next Generation Retail Media Networks
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Next Generation Creative: How GenAI will Transform Advertising
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Charting the Future: Unveiling Zeta’s Product Roadmap
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Zeta Email Benchmark Report: Q1 & Q2 2024
Enhance your email marketing with Zeta's H1 2024 Benchmark Reports, offering industry-specific insights and key trends.
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Mastering Email Campaign Execution
Overcome email marketing challenges by leveraging AI-driven platforms like Zeta's ESP for personalised, omnichannel experiences.
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Harnessing Abandoned Experiences for Financial Services Brands
Enhance customer engagement and conversion rates by addressing and re-engaging abandoned interactions in financial services.
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