Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
Learn More
Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
Learn More
How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
Learn More
Recent Posts
Content Types
Articles, Videos
Topics
Programmatic (DSP)
Pinterest Maximises Budget, Performance, and Efficiency with Zeta Activation
Pinterest is a social media that allows users to discover, save, and share images and ideas on various topics such as fashion, decor, and recipes. With…
Learn More
6 Marketing Predictions for 2025
As we look to the year ahead, marketers are poised to navigate one of the most transformative periods in recent history. With generative AI moving from…
Learn More
Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients
Publicis Groupe is a global leader in marketing, communications and digital transformation, recognised for its innovative approach and extensive…
Learn More
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
Download the Report Now
AI and Premium Content: Navigating Disruption and Opportunity
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
Learn More
Everything is Media: Next Generation Retail Media Networks
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
Learn More
Subscribe to Our Newsletter
Get fresh marketing insights delivered right to your inbox.
Next Generation Creative: How GenAI will Transform Advertising
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
Learn More
Charting the Future: Unveiling Zeta’s Product Roadmap
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
Learn More
Cookies are Here to Stay: What It Means for Marketers and Why Zeta Remains a Step Ahead
By Neej Gore, Chief Data Officer. Last week, in a predictable move with surprising timing, Google’s Privacy Sandbox Vice President Anthony Chavez…
Learn More
Gen Alpha: A new challenge for Marketers
? Generation Alpha, those born from 2010 onwards, is the newest demographic cohort, and it poses unique challenges for marketers. This generation’s…
Learn More
What is Connected TV (CTV) Advertising?
In this digital age, television is no longer what it used to be. The introduction of streaming services has ushered in a new era of television…
Learn More
Back to Basics: The Blueprint for Email Innovation
Download the Report Now
