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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Pinterest Maximises Budget, Performance, and Efficiency with Zeta Activation
Pinterest is a social media that allows users to discover, save, and share images and ideas on various topics such as fashion, decor, and recipes. With…
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How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
How Travel Brands Can Use CRM to Drive Direct Bookings By Kara Trivunovic, SVP CX Studio. Travel and hospitality brands are facing serious guest…
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Driving Growth in the AI Era: The CMO’s New Playbook
Marketing leaders face a pivotal moment as AI transforms their role from brand stewards to growth drivers. With only 30% of CEOs confident in their…
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The Forrester Wave™: Email Marketing Service Providers, Q3 2024
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6 Marketing Predictions for 2025
As we look to the year ahead, marketers are poised to navigate one of the most transformative periods in recent history. With generative AI moving from…
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Top Travel Marketing Trends for 2025
About this video Travel is experiencing a significant comeback, with consumers booking trips more confidently than ever. Steph D’Sa, VP of Strategic…
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Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients
Publicis Groupe is a global leader in marketing, communications and digital transformation, recognised for its innovative approach and extensive…
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Simon Property Group Trades Legacy Tech for Zeta’s Modern Architecture
Simon Property Group is an American real estate investment trust (REIT) specialising in shopping centres, outlet centres, and community lifestyle hubs.…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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Customer Pulse
leverages Zeta’s insights to enrich first-party data, enabling the identification and engagement of new customers to maximise revenue opportunities…
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Zeta Live 2024
Explore Zeta Live 2024's on-demand sessions, featuring AI-driven marketing insights from industry leaders.
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Back to Basics: The Blueprint for Email Innovation
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