Featured
Driving Growth in the AI Era: The CMO’s New Playbook
Learn More
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
Learn More
Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
Learn More
How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
Learn More
Recent Posts
Content Types
All Content
Topics
Programmatic (DSP), Zeta Updates
Explore the Zeta Marketing Platform
through our video gallery, showcasing key capabilities and benefits for marketers.
Learn More
Unlocking Customer Lifetime Value: Data Strategies and Technologies
About this video In today’s data-rich environment, harnessing Customer Lifetime Value (CLV) can revolutionise your business strategy. This webinar…
Learn More
The Forrester Wave™: Email Marketing Service Providers, Q3 2024
Zeta Named a Leader Among Email Marketing Service Providers. Download the report today and find out how Zeta can transform your marketing strategy…
Learn More
Identify and Engage Top Customers & Prospects
About this video The Zeta Marketing Platform’s Audience Explorer is designed to think like a marketer, identifying current customers and finding…
Learn More
Orchestrate Contextually Relevant Experiences
About this video The Zeta Marketing Platform’s Experience Builder is a versatile solution for orchestrating contextually relevant experiences, offering…
Learn More
Overview of the Zeta Marketing Platform
About this video Customers expect a relevant and consistent experience from their favourite brands, and the Zeta Marketing Platform aims to deliver…
Learn More
Cookies are Here to Stay: What It Means for Marketers and Why Zeta Remains a Step Ahead
By Neej Gore, Chief Data Officer. Last week, in a predictable move with surprising timing, Google’s Privacy Sandbox Vice President Anthony Chavez…
Learn More
The Power of Zeta: More Than a Marketing Cloud
About this video Zeta leaders reveal what separates Zeta’s AI-powered marketing cloud from other marketing technology. Here at Zeta, marketing with AI…
Learn More
Forrester Consulting Opportunity Snapshot: A Custom Study Commissioned by Zeta Global
Marketers Must Shift Their Understanding of Customer Value to Be Forward-Looking When approaching customer lifetime value (CLV), marketers often only…
Learn More
Gen Alpha: A new challenge for Marketers
? Generation Alpha, those born from 2010 onwards, is the newest demographic cohort, and it poses unique challenges for marketers. This generation’s…
Learn More