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Driving Growth in the AI Era: The CMO’s New Playbook
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Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Industry Recognitions: Zeta Global for Multichannel Marketing
Zeta Global has been recognised in several multichannel analyst evaluations, including: A Strong Performer in The Forrester Wave™: Cross-Channel…
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How to Win in 2025 with AI, Personalisation & Privacy
The Future of Owned Media: How to Win in 2025 with AI, Personalisation & Privacy Marketing is moving faster than ever, driven by rapid advances in AI,…
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Measurement and Attribution, Programmatic (DSP)
Pinterest Maximises Budget, Performance, and Efficiency with Zeta Activation
Pinterest is a social media that allows users to discover, save, and share images and ideas on various topics such as fashion, decor, and recipes. With…
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Publicis Partners with Zeta to Drive Better Strategic Outcomes for Clients
Publicis Groupe is a global leader in marketing, communications and digital transformation, recognised for its innovative approach and extensive…
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From Brand Guardian to Growth Catalyst: The Ever Changing Role of a CMO
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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The Forrester Wave™: Email Marketing Service Providers, Q3 2024
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AI and Premium Content: Navigating Disruption and Opportunity
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Everything is Media: Next Generation Retail Media Networks
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Next Generation Creative: How GenAI will Transform Advertising
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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The Art and Science of Making Data-Driven Decisions
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Rethinking Consumer Behaviour in Modern Retail Marketing
Shifting Tides: Rethinking Consumer Behaviour in Modern Retail Marketing In the dynamic landscape of modern retail marketing, the once-reliable compass…
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Vorwerk
Success Story Vorwerk is an international group specialising in premium household appliances. The Thermomix and the Kobold are their top products and…
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What is Connected TV (CTV) Advertising?
In this digital age, television is no longer what it used to be. The introduction of streaming services has ushered in a new era of television…
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Back to Basics: The Blueprint for Email Innovation
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