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Case Studies
Engaging Future Travellers through Data-Driven Personalisation
The Hawaii Visitation and Convention Bureau (HVCB), a leading organisation in sightseeing, transportation, and tourism marketing, sought to enhance…
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Case Studies Videos
Pinterest Maximises Budget, Performance, and Efficiency with Zeta Activation
Pinterest is a social media that allows users to discover, save, and share images and ideas on various topics such as fashion, decor, and recipes. With…
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Articles
How Travel Brands Can Use CRM to Drive Direct Bookings and Enhance Guest Loyalty
How Travel Brands Can Use CRM to Drive Direct Bookings By Kara Trivunovic, SVP CX Studio. Travel and hospitality brands are facing serious guest…
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The Forrester Wave™: Email Marketing Service Providers, Q3 2024
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Videos
Top Travel Marketing Trends for 2025
About this video Travel is experiencing a significant comeback, with consumers booking trips more confidently than ever. Steph D’Sa, VP of Strategic…
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Case Studies Videos
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behaviour
Tourism Ireland Delivers Next Best Action Content Based on Visitor Behavior Tourism Ireland is an organisation responsible for promoting the island of…
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Articles Videos
How Personalised Email Marketing Based on Site Behaviour Transforms the Travel Experience
By Kara Trivunovic, SVP, CX Studio. In the travel and hospitality industry, personalised email marketing has become a powerful tool for engaging…
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Zeta Live Videos
Zeta Live 2024
Explore Zeta Live 2024's on-demand sessions, featuring AI-driven marketing insights from industry leaders.
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Graphic: I Curse you with Joy featuring Tiffany Haddish - Zeta Live 2024
Zeta Live Videos
“I Curse You with Joy” featuring Tiffany Haddish
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Graphic: Ai-powered slam dunk - the business of Shaq - Zeta Live 2024
Zeta Live Videos
AI-Powered Slam Dunk: The Business of Shaq
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Graphic: The future of brand influencers and brand advocacy - Zeta Live 2024
Zeta Live Videos
The Future of Brand Influencers & Brand Advocacy
Explore Zeta Live videos for expert insights on AI, marketing innovation, customer engagement, and the future of business.
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Blue print of Email marketing
Back to Basics: The Blueprint for Email Innovation
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