Unify Disconnected Data Sources and Processes

About this video

The Zeta Marketing Platform provides a comprehensive view of customers and prospects by ingesting and unifying data from disconnected sources. It allows for overseeing data processes, executing master data management tasks, and enables data transformation before reaching its destination. The platform accelerates data onboarding, accepts real-time data, and enhances customer recognition by matching and remembering multiple IDs. It synchronizes advertising, marketing, and operational strategies through powerful data, identity, and integration capabilities.