🎯 ACTIVATION
Marketing Automation Beyond Email
Zeta's Marketing Platform allows you to design, orchestrate, and send personalised communications across SMS, push notifications, web personalisation, and even emerging channels like WhatsApp and mobile wallets.
🧠 INTELLIGENCE
Zeta Intelligence
Where our Opportunity Explorer, Forecasting Engine, Generative AI, Attribution Modeling, and Advanced Reporting tools transform how you understand and engage your customers. Harness the power of AI-driven marketing and unparalleled data insights to elevate your marketing strategy.
🎯 ACTIVATION
In-Page Personalisation
In-Page Personalisation uses Zeta's scoring algorithm to analyse visitor behaviour in real-time, dynamically adapting your website content to deliver a unique, hyper-relevant experience for each individual user.
🧠 INTELLIGENCE
Agile Intelligence
A suite of tools integrated within the Zeta Marketing Platform that allows you to unlock the hidden value of your first-party data by providing pre-built and vertical-specific customisable reports
💡 Identity
Cookieless Capabilities
Discover how Zeta's Identity Graph empowers brands to thrive in a cookieless world, delivering personalised marketing with advanced privacy-compliant solutions.
💡 Identity
Identity Manager
Introducing Identity Manager, a marketer-friendly tool that simplifies the process of configuring identity rules to create a unified view of your customers.
🎯 ACTIVATION
Intender Audiences
Zeta’s behavioural intender audiences is solution that harnesses the power of advanced AI, Natural Language Processing and behavioural scoring enabling you to target audiences with great accuracy, personalise your marketing efforts, and enhance user engagement.
💡 Identity
Data Flows
Data Flows is our solution for connecting disparate data sources and managing data workflows with a low-code onboarding solution.
🧠 INTELLIGENCE
Customer Pulse
Customer Pulse leverages Zeta’s insights to enrich first-party data, enabling the identification and engagement of new customers to maximise revenue opportunities through targeted marketing activations.